Resources for indie founders, makers, and solopreneurs
Hi, I’m Justin Jackson.
In 2010, I was frustrated. I’d been working for a software company for a couple of years. It was a good job, but it had some big downsides. The 1-hour commute was killing me. I had to live in Edmonton, because that’s where our office was. And, biggest of all, I didn’t have time for my own projects.
I wanted more freedom.
But there was so much in my way: I had four kids to feed, a mortgage, a car payment. I couldn’t just “quit my job.” I had to start small.
So in 2012, I started a podcast called Product People. My friend Kyle and I interviewed the best developers, designers, and founders making digital products. Folks like Jason Fried, Nathan Barry, and Adam Wathan.
Then, in 2013, I created a community for solopreneurs. I discovered that there were lots of indie founders, some full-time, some part-time, and we all had similar struggles: isolation, motivation, growing and scaling our business.
In 2014, I went and worked with Sprintly (Portland, San Francisco) as their product manager.
In 2015, I launched Marketing for Developers, a book and course that teaches programmers marketing strategy. That year I made $66,000 in side-project income. I decided it was time to quit my job.
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Your solopreneur roadmap
Join the community
A private forum + Slack for solopreneurs earning an income from digital products.
Marketing for Developers
Teaches marketing skills to programmers.
Product Validation Checklist
A system for validating your product ideas.